About Us

SUTL Global is an established enterprise with a diverse portfolio of businesses across Asia.

The Group engages in the distribution of consumer and lifestyle goods and services under SUTL Consumer Goods, representing some of the world’s most well-loved brands and products ranging from tobacco, wines, spirits, beer and beverages to household items, cosmetics and fragrances.

 

SUTL is a majority owner of Singapore Exchange Mainboard listed SUTL Enterprise, which is a leading marina developer, operator, and consultant and owner of the ONE°15 brand and owner/ operator of the ONE°15 Marina Clubs around the region.

About Our Chairman

Arthur Tay

Chairman & CEO

Mr Arthur Tay is the Chairman and CEO of the SUTL Group of Companies where he actively oversees core business activities of SUTL in Singapore and throughout Asia. Under Mr Tay’s leadership, SUTL has expanded its business, focusing on three core business units - Consumer Goods, Leisure and Lifestyle, with a distribution presence in over 30 markets across Asia.

Vision & Mission

We strive to unlock opportunities that add value to the lives of consumers in Asia. Together, we deliver better experiences and solutions through the assets, products, and services we create or represent. We are committed to Asia’s growth and transformation. As consumers seek new ways to enjoy better living, we must also go Beyond as an organisation to deliver more.

Values

Our values reflect the defining qualities that brought SUTL the success it enjoys today. At the same time, they also lay the foundation and ideals required to achieve greater heights for both the company and quality of life for people in Asia.

ENTERPRISING

We are trustworthy market experts driven by deep insight, commitment and prudence.

AGILE

We are adaptable, fast moving and unencumbered so we can realise market opportunities.

RESPONSIBLE

We stay faithful to the founding spirit of enterprise by seeking new perspectives and innovative solutions.

UNIFIED

We value the collective diversity of our business and people, progressing forward with a common spirit and intent.

Vision & Mission

Vision

To unlock opportunities that add value to the lives of consumers in Asia.

Mission

Together we deliver better experiences and solutions through the assets, products, and services we create or represent.

 

We are committed to Asia’s growth and transformation. As consumers seek new ways to enjoy better living, we must also Go Beyond as an organisation to deliver more.

Our History

SUTL was founded in 1968 as a humble ship chandelling and trading company with just 20 staff. Leveraging Singapore’s position as a global shipping hub, the company quickly grew into a leading regional distributor for fast-moving consumer goods from multinational brands.

 

With deep local market expertise and strong distribution networks, SUTL became a trusted bridge between international businesses and regional markets.

 

Today, SUTL has evolved into a multi-million-dollar enterprise, employing 3,000 staff across more than 30 markets in Asia. Diversified across Consumer Goods, Leisure and Environmental divisions, SUTL proudly owns renowned brands and assets including Arthur’s Reserve, Croix Du Marquis, and the prestigious ONE°15 Marina Sentosa Cove, Singapore.


Milestone

2025

SUTL Enterprise to acquire Marina at Keppel Bay

2025

SUTL Consumer Goods rebranded to Alliance Global Distribution.

2023 

Launch of ONE°15 Marina Nirup Island. 

2022

Launch of Blue Water EduFest, a non-profit ocean conservation event. 

2022

Joint Venture with Federation Food Industrial to acquire distribution rights of selected brands from Nestle Professional. 

2020 

Opening of ONE°15 Estuari Sports Centre in Johor, Malaysia. 

2017 

The ONE°15 brand continues its growth in Asia, setting up marinas in China, Indonesia and Malaysia. 

2016 

ONE°15 Marina became an international brand with ONE°15 Brooklyn, USA. 

2015 

Marina business was injected into Achieva (listed on Singapore Stock Exchange) and renamed SUTL Enterprise. 

SUTL Environtech was established. 

2010 

SUTL appointed as the Nike store partner, opening Nike stores in Singapore. 

2007 

ONE°15 Marina Sentosa Cove, Singapore was officially opened. 

2003 

Mr. Arthur Tay succeeded his father as Chairman of SUTL. 

1997 

Secured the KFC franchise and was the first to open a quick-service restaurant in Vietnam. 

1996 

Opened the first shopping centre in Vietnam: Saigon Superbowl. 

1990 

Ventured into Leisure & Lifestyle industry. 

1968 

Our founder, Mr. Tay Choon Hye, started his ship chandelling and supply trading company. 

Company Structure

Management Team