{"id":27456,"date":"2022-04-27T16:54:06","date_gmt":"2022-04-27T08:54:06","guid":{"rendered":"https:\/\/www.sutl.com\/?p=27456"},"modified":"2025-10-08T16:21:34","modified_gmt":"2025-10-08T16:21:34","slug":"sutl-divests-nike-retail-business-to-gmg","status":"publish","type":"post","link":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/sutl-divests-nike-retail-business-to-gmg\/","title":{"rendered":"SUTL divests Nike retail business to GMG"},"content":{"rendered":"<p><strong>SUTL divests Nike retail business to GMG<\/strong><\/p>\n<ul>\n<li>Transaction includes SUTL\u2019s Nike-only stores in Singapore and Malaysia<\/li>\n<li>Marks the end of a mutually rewarding partnership with Nike after 12 years<\/li>\n<li>Frees up resources for SUTL to seek partnerships in other growth areas<\/li>\n<\/ul>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-29568 aligncenter\" src=\"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-8-1024x684-1.jpg\" alt=\"GMGxSUTL-8-1024&#215;684\" width=\"1024\" height=\"684\" srcset=\"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-8-1024x684-1.jpg 1024w, https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-8-1024x684-1-300x200.jpg 300w, https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-8-1024x684-1-768x513.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">Photo caption (L-R): Mr Alex Tay, Group Business Director, SUTL, Mr Teo Joo Leng, Group GM, SUTL, Mr Arthur Tay, Chairman &amp; CEO, SUTL, Mr Mohammad A. Baker, Deputy Chairman and CEO, GMG, Mr Kapil Sethi, Deputy CEO, GMG, Mr Pradeep Chandrasekharan, Chief Legal Officer, GMG<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>SINGAPORE<\/strong> \u2013 <strong>27 April 2022<\/strong> \u2013 SUTL Corporation (\u201c<strong>SUTL<\/strong>\u201d or the \u201c<strong>Group<\/strong>\u201d), a leading regional distribution company for consumer and lifestyle products, has announced the divestment of the Nike-only stores through its sports retailing arm to <a href=\"https:\/\/www.gmg.com\/\">GMG<\/a>, a global well-being company retailer, distributor and manufacturer with headquarters in Dubai.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-29569 aligncenter\" src=\"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-5-1024x681-1.jpg\" alt=\"GMGxSUTL-5-1024&#215;681\" width=\"1024\" height=\"681\" srcset=\"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-5-1024x681-1.jpg 1024w, https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-5-1024x681-1-300x200.jpg 300w, https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-5-1024x681-1-768x511.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>The transaction included all \u201cNike operated by SUTL\u201d stores in Singapore and Malaysia and marks the end of a successful and mutually rewarding 12-year partnership between SUTL and Nike. Starting off as one of three operators appointed by Nike to run its retails stores in 2010, SUTL\u2019s track record for consistent and strong annual revenue growth eventually led to the Group becoming the exclusive operator of Nike-only retail stores in Singapore. In 2019, SUTL also became the exclusive operator of Nike-only stores across the causeway when it acquired Malaysia\u2019s largest Nike-only store operator Sportsland Sdn Bhd.<\/p>\n<p>SUTL\u2019s recent notable achievements included the opening of Nike @ Jewel Changi Airport \u2013 the largest Nike-only retail store in Southeast Asia (including India) \u2013 in 2019; and the opening of Nike @ KL Pavilion \u2013 the first Nike Rise retail concept store in Malaysia \u2013 in 2021.<\/p>\n<p>Mr Arthur Tay, SUTL Chairman, said: \u201cNike is yet another brand that SUTL has successfully helped build in Singapore and Malaysia. When customers enter our stores, they have a certain expectation about the service quality and retail experience. We are proud to have established exacting standards of customer expectations and the right foundation for the further expansion of the brand\u2019s retail presence in these markets. As such, we felt that now is the right time to capitalise on a profitable investment we\u2019ve made over more than a decade.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-29570 aligncenter\" src=\"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-3-1024x681-1.jpg\" alt=\"GMGxSUTL-3-1024&#215;681\" width=\"1024\" height=\"681\" srcset=\"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-3-1024x681-1.jpg 1024w, https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-3-1024x681-1-300x200.jpg 300w, https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-content\/uploads\/2022\/04\/GMGxSUTL-3-1024x681-1-768x511.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>\u201cGMG is a forward-looking global retail and distribution company that is very successful in what it does. As the new owners of the Nike-only stores in Singapore and Malaysia, they are in a good position to take the brand to its next stage of growth. We believe that all the stores and its staff are in very good hands.\u201d<\/p>\n<p style=\"text-align: center;\"># # #<\/p>\n<p><strong><span style=\"text-decoration: underline;\"> About SUTL Corporation Pte. Ltd.<\/span><\/strong><\/p>\n<p>SUTL has three main business divisions namely, Consumer Goods, Lifestyle and Environmental. It is one of Singapore\u2019s most established consumer goods companies distributing a broad range of products from everyday items to beauty and fragrances to alcoholic beverages, representing an extensive portfolio of household and luxury brands. Under its Leisure arm, SUTL owns and operates KFC fast food chains in Vietnam. SUTL also has a majority stake in Singapore Exchange Mainboard listed SUTL Enterprise Limited, which is a leading integrated marina developer, operator, and consultant and owner of the ONE\u00b015 brand.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>About GMG<\/strong> <\/span><\/p>\n<p>GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, food and health sectors. Its vision is to inspire people to win in ways that make the world better. Today, GMG\u2019s investments span across four key verticals: GMG Sports, GMG Food, GMG Health, and GMG Consumer Goods. Under the ownership and management of the Baker family, it has become a leading global company, affiliated with the world\u2019s most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands into its markets.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"text-decoration: underline;\">For enquiries, please contact:<\/span> <\/strong><\/p>\n<p>Wrisney Tan, wrisneytan@august.com.sg<\/p>\n<p>Jeffrey Tan, jeffreytan@august.com.sg<\/p>\n<p>August Consulting Pte Ltd, Tel: (65) 6733 8873<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SUTL divests Nike retail business to GMG Transaction includes SUTL\u2019s Nike-only stores in Singapore and Malaysia Marks the end of a mutually rewarding partnership with Nike after 12 years Frees up resources for SUTL to seek partnerships in other growth areas &nbsp; Photo caption (L-R): Mr Alex Tay, Group Business Director, SUTL, Mr Teo Joo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,12],"tags":[],"class_list":["post-27456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcements","category-press-release"],"_links":{"self":[{"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/posts\/27456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/comments?post=27456"}],"version-history":[{"count":2,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/posts\/27456\/revisions"}],"predecessor-version":[{"id":29571,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/posts\/27456\/revisions\/29571"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/media\/27486"}],"wp:attachment":[{"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/media?parent=27456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/categories?post=27456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/autopeoplecounting.com\/projects\/sutl-alliance\/wp-json\/wp\/v2\/tags?post=27456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}